Summary: drunk driving activist who changed his name to Jack Ass in 1997 in order to raise awareness about the dangers of drunken driving, who began the Hearts Across American campaign that encouraged people to put up big read "healing hearts" along highways, and who in 2002 sued Viacom, the company that owns MTV, for defamation of character that he's endured as a result of the TV show Jackass.
Cause of Death: Suicide by self-inflicted gunshot wound
Born: April 24, 1958
Died: July 28, 2003
Location: Hot Springs, Montana